Google Play Store prematurely rolling out 4K UHD movies starting at $24.99

  |   Tech News

With Google already selling its first 4K streaming device with the Chromecast Ultra, UHD content is starting to makes its way into the Play Store.

At the moment, users can buy 1997's The Fifth Element in UHD for $24.99, with Google citing the Chromecast Ultra and 4K Android TVs as supported devices.

Other users are already beginning to see a square 4K icon appear on the Play Store listing of some movies, including Star Trek, Star Trek Beyond, Zoolander, and This Is The End.

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