Kylie Jenner is no longer the only member of the Kardashian-Jenner clan building an eponymous beauty empire. Big sister Kim will be launching her own line, KKW Beauty, later this month. True to form, the 36-year-old social media mogul made the announcement on Instagram—but did so cryptically, only tagging the newly minted brand’s official account and linking to a similarly mysterious web address, where the collection will launch on June 21st.
While Kardashian’s style is ever-evolving, she’s got her Makeup-by-Mario-engineered makeup look down an art: Supernaturally glowing skin, high-shine nude lips, full lashes, power brows, and famously contoured cheeks. And if her recent Kylie Cosmetics collaboration—a lip kit collection comprised of four signature nude lip colors—is any indication, her constants are sure to be at the heart of the forthcoming collection.
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