NDTV, which was once considered as the foremost news broadcaster in the country, has been undergoing a period of financial turmoil of late. Unlike its broadcasting domain, the digital business of the company is the only silver lining.
Now, the broadcaster is in preliminary talks with some parties to sell the TV channel. Interestingly, yoga guru and founder of Patanjali Ayurved, Baba Ramdev, is among the interested parties and he recently had a preliminary discussion with some stakeholders regarding the acquisition of the channel.
What remains to be seen is if Ramdev baba’s business acumen will also allow him to enter the Indian broadcasting space and if yes, will he make a success of it.
To read full article - https://goo.gl/REgdlCl