On Tuesday, Facebook CEO Mark Zuckerberg announced that the company is working on a tool that would allow users a "simple way to clear your cookies and history."
While the company didn't say so explicitly, this move seems to be in response to the Cambridge Analytica fiasco.
Last month, it was revealed that a 2014 survey app that required Facebook login credentials allowed the survey creator and his team access to their friends' public profile data. In the end, this system captured data on 87 million Facebook users. This data trove wound up in the hands of Cambridge Analytica, a British data analytics firm, which worked for the Donald Trump presidential campaign.
"We're starting with something a lot of people have asked about recently: the information we see from websites and apps that use Facebook's ads and analytics tools," Zuckerberg wrote on his Facebook page.
"Once we roll out this update, you'll be able to see information about the apps and websites you've interacted with, and you'll be able to clear this information from your account. You'll even be able to turn off having this information stored with your account."
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