Colin Graves says the ECB's new 100-ball-a-side tournament will definitely go ahead because young people "are just not attracted to cricket".
The concept, which could feature innings of 15 traditional six-ball overs and a final 10-ball over, has been drawn up, according to the ECB chairman, because the sport as it stands is not "attracting the audiences".
"If it was we would not have that issue," Graves told BBC Sport. "The younger generation, whether you like it or not, are just not attracted to cricket. In all the work, surveys and research we have done, the younger generation want something different.
"They want more excitement, they want it shorter and simpler to understand. Those are the things we have learnt for this new competition and that is what we have to make it."
In a wide-ranging interview, Graves also denied that compensation payments had been made or promised to any of the first-class counties and warned that Surrey, the richest club in the country and the one with the best record of short-format ticket sales, would be stripped of their rights to host games in the new tournament if they do not demonstrate their commitment to it.
Read the full interview here: http://v.duta.us/lsjBSAAA